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Recurring Knowledge Management in Call Centers – Turning Hassle into Strategic Resource
Recurring knowledge management in call centers is the systematic identification, documentation, and continuous improvement of frequently repeated questions and issues. By mapping gaps, delivering real-time access to solutions, and monitoring usage, organizations reduce repeat calls, improve service consistency, save time, and transform daily operational friction into a strategic knowledge asset. Service and sales call centers operate in a dynamic environment, handling thousan
Shay Shmaya
Aug 28, 20252 min read


C&C thinking – Book Review
The book " C&C Thinking: Becoming Whole" was written by Alex Bennet in 2025. I think I served as a trigger for the book's creation. Half a year earlier, I approached Alex and told her about a course we were conducting for KMGN—the Knowledge Management Global Network—and asked her to lead a session on critical and creative thinking in the first fundamentals module. Due to the course's density, we packaged both topics together, and we knew that Alex was the right person to o

Dr. Moria Levy
Aug 27, 202510 min read


When Everyone Wins: How to Turn Subject Matter Experts (SMEs) into True Partners for Success
Content management encompasses all the factors that comprise information in digital channels and make it useful, as well as the processes...

Zvia Hen
Jul 28, 20254 min read


When every second counts: the critical role of emergency Knowledge Management
During an emergency, when time is a scarce resource, the ability to quickly retrieve the right information becomes critical. As the world...

Meirav Barsadeh
Jul 27, 20255 min read


The Beginner Generative AI Handbook – Book review
The Beginner Generative AI Handbook explains core concepts, tools, and ethical principles of generative AI for beginners. It covers conversation management, creativity, business innovation, career development, and responsible use, helping readers understand how to apply AI effectively while promoting fairness, transparency, and lifelong learning. The book " The Beginner Generative AI Handbook " by Jordan Blake, published in 2025, explains the principles and tools that can he

Dr. Moria Levy
Jul 20, 20256 min read


Battle of the Bots: Which AI Assistant Comes Out on Top
ChatGPT, Copilot, Gemini, and Claude each specialize in different areas of AI assistance. ChatGPT leads in personalization and creative workflows, Copilot excels in organizational integration, Gemini stands out in real-time web access, and Claude specializes in deep document analysis. The best choice depends on user needs, work context, and knowledge management goals. In recent years, there has been a significant leap in the world of Artificial Intelligence, and it is no long

Anat Bielsky
Jun 26, 20255 min read


Knowledge Doesn't Sleep at Night - The Night Shift of Knowledge Management
Have you ever worked a night shift? Personally, I endured quite a few night shifts during my military service, reaching a glorious yet...

Michal Blumenfeld Sagi
Jun 19, 20254 min read


Critical Thinking Logic & Problem-Solving - Book Review
Critical thinking and problem-solving is a structured approach to analyzing information, questioning assumptions, and making evidence-based decisions. By developing curiosity, logical reasoning, and reflective habits, and using tools such as frameworks, bias awareness, and systematic analysis, individuals and organizations improve judgment, communication, and their ability to solve complex challenges effectively. The book "Critical Thinking Logic & Problem Solving" by Neurons

Dr. Moria Levy
Jun 16, 20255 min read


Contiguity – Book Review
Contiguity is an approach to understanding how adjacent people, ideas, and experiences become meaningfully connected across time and space. It explains how learning, consciousness, and technology create integrated patterns of meaning that support holistic thinking, continuous development, and practical decision-making in complex environments. The book "Contiguity: Entangled Threads of Living and Learning," written by Alex Bennet, is part of a series of books on concepts rela

Dr. Moria Levy
Jun 15, 20258 min read


Meet Perplexity
Perplexity AI is an AI-powered search engine that delivers concise, real-time answers with clear source citations. Unlike OpenAI’s ChatGPT or Google , it focuses on verified information, continuous research threads, and fast knowledge retrieval for professional and academic use. While ChatGPT has become widely synonymous with Artificial Intelligence tools and is the focus of most media and social network discussions, people sometimes also mention graphic creation tools , su

Liron Dorfman
May 29, 20255 min read


Navigating conversations with AI: the importance of human critical thinking
Conversing with AI requires human critical thinking to ensure accuracy, context, and meaning. While artificial intelligence provides fast and confident answers, only people can question assumptions, identify missing information, evaluate alternatives, and detect bias. Applying critical prompts turns AI into a reliable tool for learning, judgment, and informed decision-making. Conversing with Artificial Intelligence is like sailing on a calm river- the water carries you, but n

Dafi Weiss
May 27, 20253 min read


And You Shall Create - Book Review
Introduction The book "And You Shall Create" ("Vyatzarta" in Hebrew) was published in 2025 by a pair of authors - Rabbi Yuval Ohali, an...

Dr. Moria Levy
May 27, 20255 min read


Conversational Gen AI as a Tool in Service Centers
Conversational generative AI helps service centers improve knowledge management by supporting topic mapping, template design, content editing, translation, and quality control. Rather than replacing employees, these tools enhance efficiency, consistency, and accessibility, enabling teams to deliver clearer, faster, and more reliable service. The breakthrough of Conversational Gen AI tools like ChatGPT, which happened almost overnight, caused us to recalculate our path. Alongs

Sagit Salmon
Apr 29, 20253 min read


Responsible AI in Organizations: Principles, Risks, and Opportunities
Responsible AI in organizations means using generative technologies in a way that ensures ethics, transparency, security, fairness, and user protection. It requires clear policies, human oversight, data privacy, bias control, and continuous training to reduce risks and maximize the business and social value of artificial intelligence. The use of Generative AI in organizations is gaining momentum. However, alongside the significant potential of using Artificial Intelligence to

Sarit Bain
Apr 24, 20253 min read


Co-Intelligence - Book Review
Co-Intelligence is the concept of humans and AI collaborating as partners to enhance thinking, creativity, and productivity rather than replacing human judgment. It frames AI as a co-worker, coach, and teacher with actionable principles for everyday use, helping individuals and teams integrate AI safely, boost performance, and shape future-ready skills in work and learning environments. The book "Co-Intelligence: Living and Working with AI" was written by Ethan Mollick in 202

Dr. Moria Levy
Apr 22, 20258 min read


What is a procedure map, and why should we use it?
Introduction Knowledge management is a critical strategic asset for any organization in today's business world. Organizations deal with...

Michal Gil-Peretz
Mar 25, 20255 min read


The Difference Between Workflows and Insights: A Deep Dive into Knowledge Management
Workflows and insights are complementary knowledge management assets: workflows provide structured, step-by-step guidance for consistent execution, while insights capture distilled experience that improves judgment and performance. By combining standardized processes with contextual “winning tips,” organizations create adaptive, high-quality practices that support efficiency, learning, and continuous improvement. Knowledge management is a complex and multifaceted field that i

Shiri Atzmon
Mar 25, 20253 min read


Nail Your Niche - Book Review
The book, Nail Your Niche: The 7 Ingredients of a Six-Figure Online Coaching Business, was written by Brian Ellwood in 2022. This is a...

Dr. Moria Levy
Mar 23, 20256 min read


On Artificial Intelligence and Human Gamification
Human-centred AI gamification is the practice of using artificial intelligence to enrich game-like elements in non-game contexts while preserving human creativity and motivation. It combines adaptive AI personalization with game mechanics to boost engagement, tailor challenges to individual behaviors, and enhance learning and performance outcomes, making tasks more dynamic, rewarding, and effective without replacing human ingenuity. Gamification is the icing on the cake, so

Michal Blumenfeld Sagi
Feb 27, 20254 min read


The AI of My Dreams - With Me, Not Without Me
Human-centred creative AI is the approach of using artificial intelligence to support, not replace, human imagination, judgment, and authorship. It positions AI as a collaborative partner that accelerates ideation, production, and refinement while preserving personal voice, ethical responsibility, and creative control, enabling professionals to integrate AI into artistic and knowledge work without losing originality or meaning. I am a multidisciplinary creator. I have written

Michal Blumenfeld Sagi
Feb 27, 20255 min read
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