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The heart of knowledge management: focusing on what matters and how to achieve it


Illustration of a yellow light bulb with icons of a document, person speaking, browser, and flowchart around it, symbolizing ideas.

It is clear to all of us that not all knowledge is worth managing. There are many methods, such as those mentioned above, for mapping knowledge that is worth "managing." Often, there is even a gut feeling, without an orderly process, that points to some of the key knowledge focal points that should be managed.


The Central Success Factor

What then is the central factor for the success of a knowledge management project? Why are there failures and a lack of success if the process is so simple and well-defined?


The wisdom in knowledge management is twofold:

Focus on the "What"

Focus and adherence throughout the entire journey on the "what" that improves the desired goals, and to a significant extent. Knowledge management in itself (as has been argued many times) is only a means.


Focus on the "How"

The method by which knowledge is managed must be smart: this is because people don't always want to share knowledge, even if they do, there isn't always enough time and awareness of the issue, and because those who need the knowledge may not even know it exists.


The Need for Creativity in the "How"

We must be creative in the "how." We cannot be satisfied with a knowledge bank, such as an intranet site, that contains all the organizational answers. What is required:


Build Multiple Dedicated Solutions

Develop several dedicated solutions tailored to the knowledge needs we aim to manage. Not one comprehensive solution for all needs, but an integrated basket of solutions tailored to the needs.


Build Solutions That Get Close to Process Performers

Build solutions that reach as close as possible to the process performers. Close to those who create the knowledge, and close to those who need it.


Optimal solution

An active repository that requests knowledge when it is created and offers it in the relevant processes where it is needed. Since it is not always possible to build an active repository, we should strive to make it at least accessible, attractive, and inviting to enter, whether for knowledge management purposes or for other needs that cause the user to spend time within it.

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